Cognitive bias describes the typical mistakes we make while thinking. These mistakes can convince us of things that don’t really exist. If you know about these popular mistakes, it will be easier for you to predict situations that will happen to you and you can also stay safe from the tricks that marketers and salesmen use. Their strategies are also based on these psychological effects.
We at smartzune.com have read a ton of literature and we want you to know about the tricks our brain can play on us.
1. Yerkes—Dodson law
Our motivation, apart from other factors, really influences whether or not we achieve our goals. Of course, we are not likely to achieve good results if we are not inspired enough. But, under the Yerkes — Dodson law, if you’re too motivated, your productivity also drops. An athlete who’s too motivated by the prize can do a bad job during the competition,
And a woman who wants to lose weight so a guy can start eating again after she stops eating. The pressure and high tension make producing the results you want really difficult.
They even calculate the optimal motivation level for different tasks: 2-3 points out of 10 for difficult tasks, about 5 for average, and 7-8 for simple tasks.